If you say that you never are aware of your cool factor, or could care less, you're a fuckin liar, and God will get you.
Every time I get out of my car, I do so as if the camera is rolling. Every time I open a door to a public place, I pretend all eyes are on me, and I take that opportunity to wow the crowd with my coolness. But there have been occasions when the coolness factor has been completely smashed by a single split second incident where your face alone screams "cool cannot save me, I am fucked!". I like to refer to this phenomenon as the moment of impact face (M.I.F).
The greatest M.I.F is when something happens right at the moment someone has taken their coolness factor to the extreme and has drawn too much of their focus in conjuring up the vibe that they loose concentration on basic motor skills. What is to follow is a classic fail such as running into solid objects, getting into a fender bender, slips & falls, and of course - the always classic - walking into windows.
So the next time you witness such an event, remember; it is not the act itself that makes you laugh. It's the M.I.F.

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